WELCOME

Wales Bonner has reached into the adidas archives to bring back a sneaker with a legendary past, the Neftanga. Although it might not be widely known, this slim, yellow running shoe holds a significant place in marathon history. It was worn by Ethiopian runner Haile Gebrselassie in 2008 when he set a world record by completing the Berlin Marathon in just under 2:04 hours, clocking in at 2:03:59.

As we look toward 2025, Jordan Brand enthusiasts have plenty to be excited about, with rumors swirling around the Air Jordan 1, Air Jordan 4, and other iconic models. The Air Jordan 12, in particular, is generating buzz with its anticipated lineup of releases. Among the highlights are the expected return of the classic "Flu Game" design and the "Taxi" colorway, both set to reappear alongside the revival of the 2004 "Melo" edition.

7Fest, a music festival founded by Ghanaian-Dutch afrobeats artist Frenna and Moroccan-Dutch creative Zakaria Ekhanza, has grown into a major cultural event in the Netherlands. Drawing over 25,000 attendees annually, the festival has become a key platform for emerging talents from Africa, the Caribbean, and the techno scene.

Raw Emotions has introduced a striking new collection of Bisected Godzilla rugs, drawing inspiration from the iconic 1974 film Godzilla vs. Mechagodzilla. This imaginative design merges the fierce personas of both Godzilla and Mechagodzilla, resulting in a rug that is both bold and whimsical.

Samsonite has introduced a new luggage collection featuring designs inspired by pop surrealist artist Kenny Scharf. The collection includes the C-Lite Carry-On Spinner and the C-Lite Large Spinner, both adorned with Scharf's distinctive alien-like figures. The carry-on measures 21.6 x 15.8 x 7.9 inches and weighs 4.5 pounds when empty, while the larger suitcase is 30.7 x 21.5 x 12.6 inches and weighs 6.3 pounds when empty.

Adidas fans have a new reason to celebrate their favorite brand with the latest iteration of the iconic Adilette slide sandals. Known for their classic design, these sandals have undergone several transformations, and the newest version, the Adilette 24, takes comfort to a whole new level.

Nike has unveiled the Hyperice Boot, a sporty high-top silhouette engineered to optimize recovery and enhance the entire process seamlessly. The Hyperice Boot integrates Nike's dual-air Normatec bladders, which inflate and deflate to simulate a massage, promoting better circulation and reducing soreness through improved blood flow.

The Crocs Quick Trail hybrid trail shoe continues to impress with each new release, and the latest collaboration with Satisfy is no exception. Following their previous successful partnership, which resulted in special marble slides designed for recovery, Satisfy and Crocs have teamed up once again to create a striking new version of the Quick Trail.

A$AP Rocky and his creative collective AWGE made a powerful entry into Paris Fashion Week with their debut fashion show titled "American Sabotage," showcasing a collection of 30 tailored looks. Rocky, a native New Yorker with an Uptown flair, dubbed the collection "ghetto expressionism," reflecting his unique cultural and stylistic influences.

The first ad featuring Rihanna will debut in September, photographed by Steven Klein, echoing her initial campaign for Dior’s "Secret Garden" series. Stay tuned for what promises to be an unforgettable collaboration.

Navan AI, a leading generative AI and computer vision solutions company based in Singapore, has announced the commercial launch of its innovative FashionTech platform, niia.ai. Navan AI is dedicated to helping businesses harness the transformative potential of AI and computer vision across various industries, including manufacturing, healthcare, and retail.

JD Sports Fashion opened over 200 new JD stores and plans to open another 200 in FY25. The new stores are surpassing internal sales expectations by an average of 20% and achieving payback in under three years.

The National Basketball Association (NBA) has opened its official flagship merchandise store on London's renowned Oxford Street, marking a major expansion for the league's retail presence in the city. This new three-storey unit, located near Oxford Circus, replaces the NBA's smaller location on Foubert's Place and becomes a prominent attraction for basketball fans and tourists alike.

Marvel has joined forces with Coca-Cola to create 'The Heroes,' a limited-edition series of can designs that celebrate the world of comics. This collaboration between The Walt Disney Company and the iconic beverage brand brings 38 Marvel characters to life on Coca-Cola's signature soda cans and bottles.

Austrian crystal and jewelry designer Swarovski has taken its latest collection to new heights by incorporating beloved characters from the Marvel universe into its spring/summer 2024 collection. These iconic heroes and villains have been crafted in fine crystal as exquisite home decor pieces, appealing to luxury consumers, Marvel fans, and general enthusiasts alike.

Stella McCartney's Spring 2024 ad campaign features model and actor Cara Delevingne at the eolia recycling plant in South London, emphasizing the brand's dedication to sustainability and its commitment to a circular economy in the fashion world. This thoughtful choice of location and Delevingne's involvement—known for her eco-activism—underscore the brand's focus on responsible fashion practices.

Coach Dawn Staley led the North Carolina Gamecocks to victory at the 2024 NCAA Women’s Basketball Tournament National Championship in Cleveland, showcasing not only her coaching prowess but also her impeccable sense of style. Staley stole the spotlight in a silver Louis Vuitton jacket paired with logo sneakers from the label’s recent collaboration with rapper Tyler, the Creator, along with black sweatpants and jeweled hoop earrings.

Anime enthusiasts and NBA aficionados, get ready to elevate your style game with an exciting collaboration brought to you by Crunchyroll, My Hero Academia, the NBA, and apparel brand Hyperfly. Available exclusively online, this limited-edition clothing line merges the dynamic world of anime with the electrifying energy of professional basketball.

As Mobile Suit Gundam continues to inspire generations with its compelling narratives and futuristic aesthetics, the Levi's collaboration represents a unique convergence of anime and streetwear culture, offering fans a new way to engage with their favorite series beyond the screen. Get ready to embark on a sartorial journey through the captivating world of Gundam with Levi's latest collection.

Since 2020, Hero Flooring has expanded its offerings to include five products, with a sixth in development, all crafted using the highly sought-after Nike Grind material. This unique recycled rubber, sourced from athletic shoes, forms the basis of Hero Flooring's high-performance rubber flooring line, available in roll, tile, and interlocking tile formats resembling visually striking terrazzo.

Golf, once synonymous with tradition and exclusivity, is undergoing a remarkable transformation, embracing inclusivity, diversity, and innovation. This evolution is evident across various facets of the sport, from a surge in popularity among younger demographics to initiatives aimed at breaking down barriers and reshaping its image.

AVAVAV's Milan Fashion Week finale stole the spotlight as designer Beate Karlsson orchestrated a chaotic runway show that saw audience members hurling trash at models, including banana skins, crushed cans, and eggs. The unorthodox presentation aimed to shed light on the harsh realities and criticisms faced by designers in the fashion industry.

As the popularity of the series continues to soar, owning a piece of memorabilia becomes a cherished way for fans to connect with the captivating world of curses and sorcery crafted by Gege Akutami. Grab your limited edition item now and immerse yourself in the mystical realm of Jujutsu Kaisen.

Canada Goose unveils an exhilarating collaboration with Brooklyn-based fashion label KidSuper, marking a significant contribution to the ongoing partnership with the NBA. Simultaneously, the collection introduces Canada Goose's new Global Brand Ambassador and NBA All-Star, Shai Gilgeous-Alexander, celebrated as one of the most influential men in fashion within the league.

Cracking the enigmatic dress code for the 2024 Met Gala, recently unveiled as "The Garden of Time," requires a deep dive into this year's exhibition concept. Scheduled for May 6, the gala will be hosted by a star-studded lineup including Bad Bunny, Chris Hemsworth, Jennifer Lopez, Zendaya, and the renowned Anna Wintour.

Los Angeles-based fashion powerhouse, 100 Thieves, is set to captivate Pokémon enthusiasts and streetwear aficionados alike with its latest collaboration. The brand, renowned for its gaming connections and lifestyle appeal, is launching a Pokémon-inspired collection on February 10th, and it's shaping up to be a must-have for fans.

Gatorade dives into the personalized hydration game with the launch of its first iD capsule, featuring none other than DJ Khaled. The "Gatorade x DJ Khaled" line introduces a personalized Gx Bottle, towel, and Jordan Brand hoodie, marking the beginning of Gatorade's iD membership platform. Get ready for a splash of Miami-inspired designs and iconic collaborations.

Tommy Hilfiger and DJ Khaled take on the golf course with a stylish twist in the Tommy x We the Best collection. They join forces to reimagine the traditional golf polo, infusing it with iconic style and philanthropic purpose.

Embark on a journey into the nocturnal realm as John Galliano elevates Maison Margiela's SS24 Artisanal Collection, a mesmerizing spectacle blending maximalist couture, diverse casting, and avant-garde fabric experimentation.

Rihanna, the global icon and beauty mogul, once again graced the front row at Dior's Spring 2024 couture show in Paris, and this time, she took fashion enthusiasts on a journey through time. Channeling the essence of Dior's iconic New Look, Rihanna embraced a classic silhouette that defined an era of style.